true. Even the most marketable hits donât make it without the right video packaging. It really is an art, and Festival Productions has an uncanny way of molding music to story and coming up with an incredible finished product. Theyâre slick. Three years ago no one had even heard of Festival Productions. Today Iâve got rock stars demanding to work with that company, to the point that itâs written into their contracts. Iâve had entire recording deals balanced in Festivalâs gifted hands.â
Woods was skeptical. âWhat makes Festival so much better than the rest?â
âHavenât you been listening to a word Iâve said? Itâs their artistry, their interpretation of the song, their ability to give the audience a brilliant, unforgettable visual story to identify with the song.â
âI canât believe they are that good.â
Kyle nodded curtly. âHave you ever heard of the rock group Mirage?â
Ryan drew on his cigar and squinted. âVaguely,â he admitted in a stream of smoke. âIâm not up on all this new-wave nonsense.â
Kyle waved off his ignorance with a quick rotation of his wrist. âIt doesnât matter. The point is, two years ago, no one had heard of them, not in the U.S. They were just one in a thousand obscure English rock groups that had never caught on, not here. They released a single and it bombed. Never broke Billboardâs top one hundred.â
âSo?â
âSo the lead singer, a kid by the name of J. D. Price, was smart enough to figure that with all-day cable video music, videotapes would be the next growth phase for rock and roll. He took all the groupâs money, invested in an expensive video for that same song that bombed, released the tape and prestoââ Kyleâs fist pounded on the corner of the desk ââMirage was an overnight success.â He paused for dramatic effect, but Ryan could feel what was coming. âDo you want to take a guess at the name of the firm that produced that videotape?â
Woods smiled as he stubbed out his cigar. âAll right, youâve convinced me. Festival Productions can walk on water as far as hard rock is concerned. Now, let me convince you of something. Regardless of the pirating scheme, youâre better off producing your own videos. If Festival is so talented, hire the talent away from this Maren McClure.â
Kyle considered the idea. âIf I can,â he thought aloud. âFrom what I understand, sheâs the one with the talent.â His lips pursed together. âIt irritates the hell out of me to think that someone would steal those tapes. It just doesnât make any sense. Festival needs me as badly as I need it.â
âPeople will stoop to almost anything for a quick buck. I shouldnât have to remind you of that.â Ryan had intended to say more but quickly decided to hold his tongue. He hadnât meant for his remark to have been so personal and the look in Kyleâs eyes was deadly. He tried to apologize. âDonât get me wrong.â
Kyle ignored his friendâs attempt at amends. Theyâd known each other far too long to take offense at careless remarks. Besides which, Ryan was right. Kyle had been burned before, and badly. Rose had capitalized on the publicity surrounding their divorce to pad her career. He didnât intend to make the same error twice. No one was going to profit from his mistakes! He had ignored his company, but he was determined to change that, right now. The slow smile that spread across his features didnât quite reach his eyes. âYouâre right, Ryan.â He settled back into the chair and reached for a ham and cheese sandwich while watching his friend. âWhy donât you tell me exactly how you think I should handle this situation.â
Ryan was pleased. At least heâd gotten through to Kyle. He considered that a major